Most businesses jump straight to marketing. Very few build a brand first. Get the brand right, and marketing becomes more targeted, less wasteful. Brand is the thing that makes a customer remember you, choose you, and talk about you without being asked. I find the value and meaning only you can offer. I find the truth buried under win-or-lose campaigns. And I turn it into trust and loyalty. By bringing my Brand Firestarter and Guided Growth programmes together, I stay with you for the whole journey, not just the launch, building advocates who come back and bring others with them. Here’s how, in five steps.
Rebel Sparks
A basic audit of where you stand now, then we will go into a 90-minute session to name the gaps and show steps to fix them.
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Brand Firestarter
Brand therapy for founders and teams done blending in. By digging into your DNA we build a foundation that's yours, and stands out from the noise.
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UnBox Mastermind
A peer based group programme for scaling business communities and teams, to build brands together. No jargon, no hype, your brand on one page.
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Visual Signals
Your brand strategy is made visible. A logo and identity system built to be seen, recognised, trusted, and remembered.
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Guided Growth
Total brand support during and after you launch, so clarity doesn't blur, or drift back to old habits, because you don’t want to ever blend in again.
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My Programmes in More Detail
We partner with ambitious businesses who are ready to challenge the ‘way it’s always been.’ Are you ready for change?
For Businesses Who Need Help to Break the Block
1. Rebel Sparks : : Fast and Focussed
We start with an audit of where you stand now.
Book a discovery call, and choose the Rebel Sparks programme. I then run a brand audit of where you stand, then we go into a 90-minute zoom consultation to name what is off and how it shows up. I show you exactly where the gaps are and what to fix first. From there, do it yourself, bring me in for the pieces you need, or step into Brandfire. This is best for founders who know something is off but cannot name it yet.
Build a Brand That Burns Bright.
2. Brand Firestarter : : One on One Consultancy
For founders who want to stand out from the noise
A series of tailored workshops that dig into what exists in your business, and what your customers want most. We co-create with you and your team, to design your brand to stand out from the noise with meaning and value. You walk away with a brand manifesto, the document that guides every decision: messaging pillars, your character, designed services, and how to tell your story so it lands. Built from the values you hold, ready to activate in your culture and every customer experience. This is best for founders and teams done blending in.
For Scaling Business Communities and Leadership Teams
3. UnBox : : Peer Based Group Programme
A group programme for scaling business communities and teams
UnBox™ is a peer based group programme powered by creative energy and guided insight, for founders ready to stop second-guessing and start leading. Co-run with Meg Donovan (Kypena), and myself, and we are both trained to the same level on the Level C programme. This works, for an investor bringing portfolio businesses, a scaling hub bringing its community, or leadership teams within one business, and for all who want to work across the US and Europe, we are the ideal international solution.
Your business strategy made visible
Visual Signals : : Make it Real and Tangible
A logo and identity system built to be chosen
Our vision is our strongest sense and link to our brain, so a visual identity that falls short of your brand strategy, or looks unprofessional, quietly erodes trust. Visual Signals is the link to your brand strategy that people see: logo design, colour palette, image styling, typography, and the full look and feel of your brand. You walk away with every logo file you will ever need, fonts, colour breakdowns, usage rules, and brand guidelines to keep it consistent.
Because You Don’t Want to Ever Blend in Again
Guided Growth : : Brand Support After Launch
Post launch support so clarity doesn't blur, or drift back to old habits
Every founder wobbles. Outside opinions drag you off course, clutter creeps back in, and before long you’re confused and blending in again. Guided Growth is the soundboard that keeps you clear and on brand, always. Supporting you through decisions as they come up, and building out the touchpoints you need to bring the brand to life: website design and development, digital and printed materials, delivered through a trusted team of suppliers who match the quality bar we set together.