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The crypto space has a reputation problem. And most brands in it make it worse. The founder Seán Kelly knew that. He also knew he was caught inside it. Trading as Crypto Saoirse, a name with genuine Irish soul that simply didn’t travel. His platforms weren’t his own. His audience was everyone, which meant it…
Now you have developed a brand strategy… what does it look like?
Now you have developed a brand strategy… what does it look like?
